{"id":178,"date":"2025-10-03T05:37:55","date_gmt":"2025-10-03T01:37:55","guid":{"rendered":"https:\/\/rarelyfinds.ae\/?page_id=178"},"modified":"2026-01-27T11:49:29","modified_gmt":"2026-01-27T07:49:29","slug":"about-us","status":"publish","type":"page","link":"https:\/\/rarelyfinds.ae\/en\/about-us\/","title":{"rendered":"about us"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; bottom_divider_color=&#8221;#F7F2E7&#8243; bottom_divider_height=&#8221;20px&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;||-32px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;.ounarya-story {||  padding: 90px 20px;||  background: #f7f2e7;||  text-align: center;||  margin-top : -42px;||  font-family: %22Poppins%22,%22Tajawal%22,sans-serif;||}||||.ounarya-story h2 {||  font-size: 2.4rem;||  color: #702016;||}||||.ounarya-story p {||  max-width: 700px;||  margin: 20px auto;||  font-size: 1.15rem;||  line-height: 1.9;||  color: #4a3b3b;||}||&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<style><!-- [et_pb_line_break_holder] -->    .about-hero {<!-- [et_pb_line_break_holder] -->        position: relative;<!-- [et_pb_line_break_holder] -->        height: 60vh; \/* Takes up 60% of the screen height *\/<!-- [et_pb_line_break_holder] -->        display: flex;<!-- [et_pb_line_break_holder] -->        align-items: center;<!-- [et_pb_line_break_holder] -->        justify-content: center;<!-- [et_pb_line_break_holder] -->        text-align: center;<!-- [et_pb_line_break_holder] -->        color: #fff;<!-- [et_pb_line_break_holder] -->        background-image: linear-gradient(rgba(0,0,0,0.3), rgba(0,0,0,0.3)), url('https:\/\/rarelyfinds.ae\/wp-content\/uploads\/2026\/01\/WhatsApp-Image-2026-01-26-at-2.55.59-AM.jpeg'); \/* Plane Wing\/Travel Vibe *\/<!-- [et_pb_line_break_holder] -->        background-size: cover;<!-- [et_pb_line_break_holder] -->        background-position: center;<!-- [et_pb_line_break_holder] -->        background-attachment: fixed; \/* Parallax effect *\/<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .about-hero-content h1 {<!-- [et_pb_line_break_holder] -->        font-family: 'Playfair Display', serif;<!-- [et_pb_line_break_holder] -->        font-size: 4rem;<!-- [et_pb_line_break_holder] -->        margin-bottom: 10px;<!-- [et_pb_line_break_holder] -->        color: #fff;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .about-hero-content p {<!-- [et_pb_line_break_holder] -->        font-family: 'Montserrat', sans-serif;<!-- [et_pb_line_break_holder] -->        font-size: 1.2rem;<!-- [et_pb_line_break_holder] -->        letter-spacing: 2px;<!-- [et_pb_line_break_holder] -->        text-transform: uppercase;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    @media (max-width: 768px) {<!-- [et_pb_line_break_holder] -->        .about-hero-content h1 { font-size: 2.5rem; }<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"custom-section about-hero\"><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"about-hero-content\"><!-- [et_pb_line_break_holder] -->        <\/p>\n<h1>Passport to Beauty.<\/h1>\n<p><!-- [et_pb_line_break_holder] -->        <pee>From the world, to your vanity.<\/pee><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][et_pb_code _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;.ounarya-story {||  padding: 90px 20px;||  background: #f7f2e7;||  text-align: center;||  margin-top : -42px;||  font-family: %22Poppins%22,%22Tajawal%22,sans-serif;||}||||.ounarya-story h2 {||  font-size: 2.4rem;||  color: #702016;||}||||.ounarya-story p {||  max-width: 700px;||  margin: 20px auto;||  font-size: 1.15rem;||  line-height: 1.9;||  color: #4a3b3b;||}||&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<style><!-- [et_pb_line_break_holder] -->    .about-story-container {<!-- [et_pb_line_break_holder] -->        display: flex;<!-- [et_pb_line_break_holder] -->        flex-wrap: wrap;<!-- [et_pb_line_break_holder] -->        padding: 20px 10%;<!-- [et_pb_line_break_holder] -->        background: #fff;<!-- [et_pb_line_break_holder] -->        align-items: center;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .story-text {<!-- [et_pb_line_break_holder] -->        flex: 1;<!-- [et_pb_line_break_holder] -->        min-width: 300px;<!-- [et_pb_line_break_holder] -->        padding-right: 50px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .story-text h2 {<!-- [et_pb_line_break_holder] -->        font-size: 2.5rem;<!-- [et_pb_line_break_holder] -->        margin-bottom: 30px;<!-- [et_pb_line_break_holder] -->        line-height: 1.2;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .story-text p {<!-- [et_pb_line_break_holder] -->        line-height: 1.8;<!-- [et_pb_line_break_holder] -->        font-size: 1rem;<!-- [et_pb_line_break_holder] -->        color: #555;<!-- [et_pb_line_break_holder] -->        margin-bottom: 20px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .story-visual {<!-- [et_pb_line_break_holder] -->        flex: 1;<!-- [et_pb_line_break_holder] -->        min-width: 300px;<!-- [et_pb_line_break_holder] -->        position: relative;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .story-visual img {<!-- [et_pb_line_break_holder] -->        width: 100%;<!-- [et_pb_line_break_holder] -->        box-shadow: 20px 20px 0px #f4f4f4; \/* Subtle offset border *\/<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .signature {<!-- [et_pb_line_break_holder] -->        font-family: 'Playfair Display', serif;<!-- [et_pb_line_break_holder] -->        font-style: italic;<!-- [et_pb_line_break_holder] -->        font-size: 1.5rem;<!-- [et_pb_line_break_holder] -->        margin-top: 20px;<!-- [et_pb_line_break_holder] -->        color: var(--brand-grey);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    @media (max-width: 768px) {<!-- [et_pb_line_break_holder] -->        .about-story-container { padding: 60px 20px; }<!-- [et_pb_line_break_holder] -->        .story-text { padding-right: 0; margin-bottom: 40px; }<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"custom-section about-story-container\"><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"story-text\"><!-- [et_pb_line_break_holder] -->        <span style=\"color: #737373; text-transform: uppercase; letter-spacing: 2px; font-size: 12px; font-weight: 600;\">The Origin<\/span><!-- [et_pb_line_break_holder] -->        <\/p>\n<h2>Bridging the<!\u2013- [et_pb_br_holder] -\u2013>Beauty Gap.<\/h2>\n<p><!-- [et_pb_line_break_holder] -->        <pee>While traveling through Seoul, New York, and Paris, I realized something: the beauty world moves fast, but access to it doesn&#8217;t.<\/pee><!-- [et_pb_line_break_holder] -->        <pee>I saw viral products, incredible formulas, and cult-favorite brands that were impossible to find in the UAE without paying double for shipping or waiting weeks for customs.<\/pee><!-- [et_pb_line_break_holder] -->        <pee>I decided to become the plug. I travel, I source, and I bring the best of the global beauty scene back in my suitcase\u2014just for you.<\/pee><!-- [et_pb_line_break_holder] -->        <\/p>\n<div class=\"signature\">&#8211; The Founder<\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"story-visual\"><!-- [et_pb_line_break_holder] -->        <img decoding=\"async\" src=\"https:\/\/rarelyfinds.ae\/wp-content\/uploads\/2026\/01\/WhatsApp-Image-2026-01-26-at-2.55.59-AM-1.jpeg\" alt=\"Shopping in Paris\"><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][et_pb_code _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;.ounarya-story {||  padding: 90px 20px;||  background: #f7f2e7;||  text-align: center;||  margin-top : -42px;||  font-family: %22Poppins%22,%22Tajawal%22,sans-serif;||}||||.ounarya-story h2 {||  font-size: 2.4rem;||  color: #702016;||}||||.ounarya-story p {||  max-width: 700px;||  margin: 20px auto;||  font-size: 1.15rem;||  line-height: 1.9;||  color: #4a3b3b;||}||&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<style><!-- [et_pb_line_break_holder] -->    .philosophy-section {<!-- [et_pb_line_break_holder] -->        background-color: #f9f9f9;<!-- [et_pb_line_break_holder] -->        padding: 100px 10%;<!-- [et_pb_line_break_holder] -->        text-align: center;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-grid {<!-- [et_pb_line_break_holder] -->        display: flex;<!-- [et_pb_line_break_holder] -->        justify-content: space-between;<!-- [et_pb_line_break_holder] -->        gap: 30px;<!-- [et_pb_line_break_holder] -->        margin-top: 60px;<!-- [et_pb_line_break_holder] -->        flex-wrap: wrap;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-card {<!-- [et_pb_line_break_holder] -->        flex: 1;<!-- [et_pb_line_break_holder] -->        min-width: 250px;<!-- [et_pb_line_break_holder] -->        background: #fff;<!-- [et_pb_line_break_holder] -->        padding: 40px 30px;<!-- [et_pb_line_break_holder] -->        border: 1px solid #eee;<!-- [et_pb_line_break_holder] -->        transition: transform 0.3s ease;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-card:hover {<!-- [et_pb_line_break_holder] -->        transform: translateY(-5px);<!-- [et_pb_line_break_holder] -->        border-color: var(--brand-grey);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-number {<!-- [et_pb_line_break_holder] -->        font-family: 'Playfair Display', serif;<!-- [et_pb_line_break_holder] -->        font-size: 2rem;<!-- [et_pb_line_break_holder] -->        color: var(--brand-grey);<!-- [et_pb_line_break_holder] -->        display: block;<!-- [et_pb_line_break_holder] -->        margin-bottom: 15px;<!-- [et_pb_line_break_holder] -->        opacity: 0.5;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-card h3 {<!-- [et_pb_line_break_holder] -->        font-size: 1.2rem;<!-- [et_pb_line_break_holder] -->        text-transform: uppercase;<!-- [et_pb_line_break_holder] -->        letter-spacing: 1px;<!-- [et_pb_line_break_holder] -->        margin-bottom: 15px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .phil-card p {<!-- [et_pb_line_break_holder] -->        font-size: 0.95rem;<!-- [et_pb_line_break_holder] -->        line-height: 1.6;<!-- [et_pb_line_break_holder] -->        color: #666;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"custom-section philosophy-section\"><!-- [et_pb_line_break_holder] -->    <\/p>\n<h2>Our Philosophy<\/h2>\n<p><!-- [et_pb_line_break_holder] -->    <pee>Not just a store. A curation service.<\/pee><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"phil-grid\"><!-- [et_pb_line_break_holder] -->        <\/p>\n<div class=\"phil-card\"><!-- [et_pb_line_break_holder] -->            <span class=\"phil-number\">01.<\/span><!-- [et_pb_line_break_holder] -->            <\/p>\n<h3>100% Authentic<\/h3>\n<p><!-- [et_pb_line_break_holder] -->            <pee>We don&#8217;t deal with third parties. Every item is purchased directly from the brand&#8217;s flagship store or authorized retailers abroad.<\/pee><!-- [et_pb_line_break_holder] -->        <\/div>\n<p><!-- [et_pb_line_break_holder] -->        <\/p>\n<div class=\"phil-card\"><!-- [et_pb_line_break_holder] -->            <span class=\"phil-number\">02.<\/span><!-- [et_pb_line_break_holder] -->            <\/p>\n<h3>Trend Driven<\/h3>\n<p><!-- [et_pb_line_break_holder] -->            <pee>If it&#8217;s viral on TikTok in the US or trending in Korea, we are already packing it. We bring the hype before it hits local shelves.<\/pee><!-- [et_pb_line_break_holder] -->        <\/div>\n<p><!-- [et_pb_line_break_holder] -->        <\/p>\n<div class=\"phil-card\"><!-- [et_pb_line_break_holder] -->            <span class=\"phil-number\">03.<\/span><!-- [et_pb_line_break_holder] -->            <\/p>\n<h3>Limited Drops<\/h3>\n<p><!-- [et_pb_line_break_holder] -->            <pee>Like a real suitcase, space is limited. We do &#8220;Drops.&#8221; Once a collection is sold out, it might not come back. Blink and miss.<\/pee><!-- [et_pb_line_break_holder] -->        <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][et_pb_code _builder_version=&#8221;4.27.5&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;.ounarya-story {||  padding: 90px 20px;||  background: #f7f2e7;||  text-align: center;||  margin-top : -42px;||  font-family: %22Poppins%22,%22Tajawal%22,sans-serif;||}||||.ounarya-story h2 {||  font-size: 2.4rem;||  color: #702016;||}||||.ounarya-story p {||  max-width: 700px;||  margin: 20px auto;||  font-size: 1.15rem;||  line-height: 1.9;||  color: #4a3b3b;||}||&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<style><!-- [et_pb_line_break_holder] -->    .trust-banner {<!-- [et_pb_line_break_holder] -->        background-color: var(--brand-grey);<!-- [et_pb_line_break_holder] -->        color: #fff;<!-- [et_pb_line_break_holder] -->        padding: 60px 20px;<!-- [et_pb_line_break_holder] -->        text-align: center;<!-- [et_pb_line_break_holder] -->        display: flex;<!-- [et_pb_line_break_holder] -->        flex-direction: column;<!-- [et_pb_line_break_holder] -->        align-items: center;<!-- [et_pb_line_break_holder] -->        justify-content: center;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .trust-banner h3 {<!-- [et_pb_line_break_holder] -->        color: #fff;<!-- [et_pb_line_break_holder] -->        font-size: 2rem;<!-- [et_pb_line_break_holder] -->        margin-bottom: 15px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .trust-banner p {<!-- [et_pb_line_break_holder] -->        max-width: 600px;<!-- [et_pb_line_break_holder] -->        font-size: 1.1rem;<!-- [et_pb_line_break_holder] -->        margin-bottom: 30px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .white-btn {<!-- [et_pb_line_break_holder] -->        border: 1px solid #fff;<!-- [et_pb_line_break_holder] -->        color: #fff;<!-- [et_pb_line_break_holder] -->        padding: 12px 40px;<!-- [et_pb_line_break_holder] -->        text-transform: uppercase;<!-- [et_pb_line_break_holder] -->        text-decoration: none;<!-- [et_pb_line_break_holder] -->        letter-spacing: 1px;<!-- [et_pb_line_break_holder] -->        transition: 0.3s;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .white-btn:hover {<!-- [et_pb_line_break_holder] -->        background: #fff;<!-- [et_pb_line_break_holder] -->        color: var(--brand-grey);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/p>\n<div class=\"custom-section trust-banner\"><!-- [et_pb_line_break_holder] -->    <\/p>\n<h3>The Authenticity Guarantee<\/h3>\n<p><!-- [et_pb_line_break_holder] -->    <pee>We provide proof of purchase with every request. No fakes. No dupes. Just the real deal.<\/pee><!-- [et_pb_line_break_holder] -->    <a href=\"https:\/\/rarelyfinds.ae\/\" class=\"white-btn\">Shop The Drop<\/a><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-178","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/pages\/178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/comments?post=178"}],"version-history":[{"count":30,"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/pages\/178\/revisions"}],"predecessor-version":[{"id":2619,"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/pages\/178\/revisions\/2619"}],"wp:attachment":[{"href":"https:\/\/rarelyfinds.ae\/en\/wp-json\/wp\/v2\/media?parent=178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}